Advertising

Discount Cards

Friday, July 13th, 2007

There is a big money business that can be started for next tonothing, with low risk, that involves giving away special cards.These cards are DISCOUNT CARDS, wallet-sized cards that allowthe bearer to receive discounts at participating businessesThese businesses pay to have their advertisement on the card.They profit from the increased exposure and from gaining newcustomers who come in for the discount and become returncustomers. The card-holders benefit from the discounts they canreceive. And YOU benefit from the profitable advertising yousell!

Best Ads

Friday, July 13th, 2007

Every business must use advertising. Customers can’t buy fromyou if they don’t know you exist. But you must advertisesmartly. You must keep track of which publications draw the mostresponses, as well as which ad copy is best. This can be done byKEYING your ads.

Catalog CD

Thursday, July 12th, 2007

If you’re involved in any type of business where you sell products or services, you should know that you need to sell more than one product to be successful.  Of course, there have been exceptions, like the Pet Rock, but those are few and far between.  You see, if you only sell one product, you need to find those prospective customers that want that one product.  Add a second product, and you’ve opened the door to customers who want it, but not your first product.  Add a third, and you have more prospects, and so on.

Unsolicitated Emails

Wednesday, July 11th, 2007

Now you’ve got the tools and the knowledge needed to send multiple e-mails,you’re probably getting your gears ready, thinking, “E-mail is an excellent,inexpensive, marketing tool”!  Why spend money on conventional advertisingwhen you can simply blast your sales message to millions of people on theInternet at no cost other than your already existing Internet service.

Advertising Framework

Wednesday, July 11th, 2007

By using these styles as your framework, you can start writing a draft built around your thoughts and sales ideas, in a more coherent fashion. From there, you can choose a specific style or a combination of styles, and create your very own direct response ad.

Style #1… PERSONAL/LETTER

Ad Copy

Wednesday, July 11th, 2007

Keywords are trigger buttons you can use to draw a particular response from your audience. The words themselves may not appear in your ad, but the essence should be obvious as to impress a point on your readers.

Keyword #1: “TRUTH”

Free Publicity

Wednesday, July 11th, 2007

Publicity or a press release is the better way to advertise your business or product because information is disseminated in a news-worthy fashion. Regardless of what kind of business you are operating, you should want, and strive for, as much publicity for your business and your products or services, as possible.  After all, it’s “free advertising” that is essential to the growth of your business.                     Product publicity is the “secret pathway” to financial success everyone wants.  In simple terms, publicity for your corporate image or your product is a kind of advertising that costs you nothing, yet brings in the orders for you. However, your publicity efforts should be well thought out, and pre-planned for maximum results.